Pathfinder Session

A free, expert-led journey map review for CX leaders ready to
deliver business results

Ready to drive business value through customer journey mapping?

In the 25-minute complimentary and confidential Pathfinder Session, we’ll chart the course for completing your customer journey map. Bring whatever you have, whether you’ve already begun or you’re staring at a blank page. We’ll review the 5-step journey mapping process and identify your next best action for completing or improving your customer journey map.

Why is it called Pathfinder?

Just like a skilled guide helps you find the best route through unknown terrain, we’ll help you navigate the path to a better customer experience.

What to expect

A fresh perspective on your customer journey map

Insights into how your map supports (or misses) customer and business goals

Specific recommendations based on Seaton CX’s proprietary DARMA™ method

Clarity on next steps to complete your map and lead your organization to action

Who it’s for

Customer Experience, Marketing, or Transformation Leaders

Customer Success teams with a journey map that isn’t being used

Executives who need strategic customer insight to inform business decisions

You will be meeting with Dave Seaton, CCXP

Dave Seaton is an award-winning consultant, entrepreneur, and founder of Seaton CX—a customer experience consulting firm—helping companies grow profitably by understanding and serving their customers. Creator of the DARMA™ method for customer journey mapping, he’s helped clients transform their customer journeys in diverse industries including healthcare, cybersecurity, telecom, manufacturing, software, nonprofits, and education.